The Korean Academic Society of Business Administration
Conference Organizer
Conference and Event Management
Public Speaking
Partner closely with the U.S. and S. Korea-based teams and Head Track Organizer on managing CFPs, design, event planning for in-person and virtual, and publication.
The Korean Academic Society of Business Administration (KASBA) is an organization that contributes to the development of Korean business studies and the growth of the national South Korean economy and corporations. Through the study of business administration and related disciplines, KASBA fosters the growth of companies and promotes friendship among members.
With over 9,000 individual members and 79 organizations involved, its members include high-profile South Korean businesses like Samsung, Korean Air, Hyundai, LG Business Research, SK Telecom, CJ, Shinsegae International, and Bank of Korea name a few.
Every year, KASBA organizes its interdisciplinary conference inviting members and the public to participate in the latest findings and research related to the development of Korean business studies. As part of the 2022 KASBA 24th Interdisciplinary Conference, KASBA wanted to dedicate a special track titled "BTS & ARMY: A Road to SDGs and ESG."
As a special presidential envoy for future generations and culture, BTS visited the UN General Assembly's 2nd sustainable development goals (SDGs) Moment held in New York in 2021, attracting the attention of many people worldwide. A global agenda unanimously resolved by 192 member states at the 70th UN General Assembly in 2015, SDGs provide 17 goals and 169 detailed directions for humankind in five areas (i.e., human, earth, prosperity, peace, and partnership) under the slogan "leave no one behind." In the current COVID-19 pandemic, the SDGs' implementation to ensure humanity's universal well-being has become an essential task above all else. The message of BTS, representing the younger generation's voice, plays a role in interpreting the direction of responses to changes in SDGs.
Thus, this conference looked for researchers, students, practitioners, academic members, policymakers, and decision-makers interested in the trends, issues, and impact of SDG development in the context of BTS and ARMY. BTS and ARMY's participation in SDGs will stimulate the motivation of various stakeholders and provide new opportunities to the global market. As a result, this track covered different interest areas that address, explain, and detail actions toward the 17 SDGs that BTS and ARMY aim for from a multifaceted management perspective.
Research Areas: operation management, marketing, finance and accounting, management information systems, organizational behavior & human resource management, strategic management, and international business explored through the lens of BTS and/or ARMY.